內容簡介
內容簡介 An elegant handbook in typography, for the professional and amateur text designer.Typographic Style Handbook is an indispensable new manual for anyone working with text - books, journals, company reports, websites or marketing material - who wishes to develop an understanding of how to produce clean, clear and consistent typography.The handbook is divided into three sections: General typesetting covers the basic rules of setting text Books and journals explains the typographic styles used within the publishing industryCorporate style describes how the treatment of text can be integrated into an organisation's branding guidelines. Typographic rules and styles are copiously illustrated with examples and diagrams Alternative styles are listed and explained to enable users to develop their own 'house style' Includes a glossary and appendices to aid students and self-publishers Typographic Style Handbook is destined to become a classic manual alongside Judith Butcher's Copy-editing, Hart's Rules, The Economist Style Guide and the Oxford Dictionary for Writers and Editors.
作者介紹
作者介紹 Michael Mitchell (Author) MICHAEL MITCHELL is the founder of Libanus Press where he has been designing, publishing and occasionally writing books for forty years. He is a Fellow of the International Society of Typographic Designers and a former President of the Double Crown Club.Susan Wightman (Author) SUSAN WIGHTMAN studied at the Ravensbourne College of Design and Communication and Exeter School of Art. She joined Libanus Press as a typographer in 1996. She is the co-author, with Michael Mitchell, of Book Typography: A Design Manual.