Company of One: Why Staying Small is the Next Big Thing for Business | 誠品線上

一人公司: 為什麼小而美是未來企業發展的趨勢

內容簡介

內容簡介 「Jarvis充分闡述了一個令人信服的理由讓你的事業更好而不是更大，對任何一個把過豐富生活看得比當富人更重要的創業家來說，這是一本必讀之書。」-《深度工作力》作者卡爾．紐波特使人生更富有且更有成就感的關鍵不在於創造與擴大事業，而是能夠為你自己工作、掌控你自己的時間、成為一個高獲利且永續經營的一人公司。對任何規模的事業來說，本書的重點在於如何維持一個小型且避免擴張的公司。它不是指導你成為按件計酬的自由業者，也不是要告訴你如何成立一個想盡可能擴大規模的新創公司，而是如何做一個刻意維持小型態的事業。因為維持小型態，你有更多的彈性時間追求有意義的休閒生活，還可免去處理員工大小事、長時間開會、甚至擔憂公司如何擴張等讓你頭疼的事情。這本《一人公司》引介這個獨特的商業策略，並解說這個方式如何對你有用，其中包括事業前進時如何創造金流。本書作者Paul Jarvis離開企業，是因為他理解到在高壓與高調世界中工作，並不是他理想中的成功樣貌。相反的，他現在在家自己當老闆，過著更有回報且生產力更高的生活，他不再需要討好一個不斷要求生產力、更多產出、且更多成長的環境。Jarvis以自己為例，指導你如法炮製，書籍內容包括創業計畫、決定該有多少獲利、如何使客戶開心、還有最重要的是，你所做的一切都是為了你自己。What if the real key to a richer and more fulfilling career was not to create and scale up a new business, but rather, to be able to work for yourself, determine your own hours and become a (highly profitable) and sustainable company of one? Suppose the better-and smarter-solution is simply to remain small?Company of One is a refreshing new approach centered on staying small and avoiding growth, for any size of business. Not as a freelancer who only gets paid on a per piece basis, and not as an entrepreneurial start-up that wants to scale up as soon as possible, but as a small business that is deliberately committed to staying that way. By staying small, you can have freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion. Company of One introduces this unique business strategy and explains how to make it work for you, including how to generate cash flow on an ongoing basis.Paul Jarvis left the corporate world when he realized that working in a high-pressure, high-profile world was not his idea of success. Instead, he now works for himself out of his home, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output and more growth.In Company of One, Jarvis explains how you can do the same, including planning to set up, determining desired revenues and keeping clients happy, and of course, doing all this on your own.

作者介紹

作者介紹 保羅．賈維斯

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