內容簡介
內容簡介 今年不可不讀的一本書！紐約時報2011年年度十大選書！當代最重要的思想家、諾貝爾經濟學得主Daniel Kahneman作品，將改變你的生活與思考方式！諾貝爾經濟學得主Daniel Kahneman以心理學的研究著稱，他挑戰了理性的判斷力與決策，並且在經濟、醫學、政治等各方面影響卓著，本書是他首次將多年的研究結合在一本書中，在讀者的高度期盼中出版！在本書中作者帶領讀者進行一趟旅程，了解人們思考與決策的方式，將其分為兩種：一是快速、直覺、情感式的，二是緩慢、慎重、邏輯式的。作者指出在生活與工作上何時該用直覺思考、何時該審慎運用邏輯，不只改變我們的思考方式，更將改變我們的生活！The phenomenal international bestseller - 2 million copies sold - that will change the way you make decisions'A lifetime's worth of wisdom' Steven D. Levitt, co-author of Freakonomics'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial TimesWhy is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to you make better decisions at work, at home, and in everything you do.
