內容簡介
內容簡介 SHORTLISTED FOR BEST LEADERSHIP BOOK AT THE BUSINESS BOOK AWARDS In today's fast-paced world, leaders need to move at speed. The rate of innovation and change in organisations and the challenges of impatient investors or shareholders mean leadership decisions must be quick, smart and deliver real impact. Superfast provides cutting edge inspiration and a host of exciting ideas about how to accelerate performance in an agile and thoughtful way, shedding new light on leading in a world which is fluid and uncertain. You'll learn the practical solutions to leadership questions which the most savvy global leaders employ, and map your own shortcut to personal and professional success. Leadership is not just about moving fast, however. Superfast will show you how to use your time in the smartest, most efficient way possible - slowing down when necessary to get decisions right and accelerating elsewhere to unlock growth. Stop waiting around. Superfast will give you the tools to lead well and make change happen.
作者介紹
作者介紹 Sophie DevonshireSophie Devonshire is a business leader who has worked in and with multinational companies, successful start-ups and agencies, including Procter & Gamble, Coca-Cola, Leo Burnett and Interbrand. She has worked and lived in London, Tallinn and Dubai and is a regular speaker on brands and businesses in the press and media.Sophie is the CEO of The Caffeine Partnership (founded by Andy Milligan and David Kean), a unique consultancy which delivers brand-led business growth. She is an experienced business leader, entrepreneur and brand specialist. An 'acceleration addict', she is constantly curious about how to speed up success. She hates wasting time and believes impatience is usually a virtue. She applies the principles of Caffeine (a psychoactive stimulant) to her approach to work and writing; stimulating business.