內容簡介
內容簡介 全新進化,完整更新銷售聖經─終極進化版全球熱銷三十萬冊每個業務行銷人員人手一本的銷售實戰心法讓你的銷售技巧與時俱進,超越顛峰追加收錄銷售成功的10.5個關鍵技巧美國卡內基銷售進階課程推選此書為銷售人員必讀的書籍之一「銷售聖經」一書包含了120篇擷取自125萬讀者競相閱讀的Sales Moves專欄文章,並涵蓋行銷各個層面,是實際行銷時之完整指南,更是現今各行各業的行銷人員不可或缺的葵花寶典。此書不僅是一本介紹銷售方法的書,它更是一系列真人實事的心得、技巧與哲理,足以供讀者直接引用,並加以修正,融入自己的銷售方式。善用此書,可使你的財富加倍,因為它具有下以數種實務功 能:1.當作參考資料2. 當作每日一課3.當作研討小組的研討內容4.主持會議5.解決問題6.準備行銷工作7.完成行銷8.教戰手冊本書中文書介出自<<銷售聖經>> 商周文化出版The Sales Bible softbound NEW EDITION WITH SOCIAL MEDIA ANSWERSGlobal sales authority Jeffrey Gitomer′s bestselling classic, The Sales Bible, has been updated and appended in this new edition, offering you the ultimate sales methods and strategies that really work every day, in real–world selling situations.With over 200,000 copies of the previous editions sold, The Sales Bible was listed as one of "The Ten Books Every Salesperson Should Own and Read" by the Dale Carnegie Sales Advantage Program.Jeffrey Gitomer′s column, "Sales Moves," and blog, "SalesBlog.com" are read by more than four million people every week. His customers include Coca–Cola, BMW, Kimpton Hotels, Hilton, Wells Fargo Bank, IBM, Enterprise Rent–A–Car, Hewlett Packard, and hundreds of others.The Sales Bible is your personal, trusted, authoritative resource to reach your sales potential and shine like a star. Accept no substitutes. Here are a few highlights:The 10.5 Commandments of SellingGenerate leads and close sales in any market environmentFind 25 proven ways to set hard–to–get appointmentsUse top–down selling to fill your sales pipeline with prospects who are ready to buy nowAsk the right questions to make more sales in half the timeHow to use the top social media platforms to create inbound leads and prove valueThe Sales Bible has helped tens of thousands of salespeople all over the world reach their potential and close the deal and it can help you. So what are you waiting for?
作者介紹
作者介紹 JEFFREY GITOMER is a global authority on sales and customer loyalty, giving public and corporate seminars, running annual sales meetings, and conducting live and virtual training programs on selling, attitude, trust, customer loyalty, and personal development. Jeffrey gives over 100 presentations a year, and writes a weekly column that reaches more than four million readers and a weekly e-zine with over 500,000 subscribers. He was inducted into the National Speaker Association's Speaker Hall of Fame in 2008.