內容簡介
內容簡介 Simply the clearest and most comprehensive introduction to financial reporting available. No accounting background is required. "Finally, a handbook that takes the mystery out of accounting principles." --Margi Gandolfi, VP Marketing Strategic Planning of New York Blood Center This edition replaces all previous editions of this bestselling title based on the revised and expanded edition corrected and back to the basics. Financial Statements is a perfect introduction to financial accounting for non-financial managers, investors, business students, lawyers, lenders, entrepreneurs, and more. Financial Statements deftly shows that all this accounting and financial-reporting stuff is not rocket science and that anyone can understand it! Ittelson empowers non-financial managers by clearly and simply demonstrating how the balance sheet, income statement, and cash flow statement work together to offer a snapshot of any company's financial health. Every term is defined in simple, understandable language. Every concept is explained with a basic, straightforward transaction example. And with the book's uniquely visual approach, you'll be able to see exactly how each transaction affects the three key financial statements of the enterprise. Each statement paints a different and essential picture--the "three-legged stool" of company reporting: - The income statement shows the manufacturing (or service offerings) and selling actions [未完, 尚有資料...]
作者介紹
作者介紹 Thomas R. Ittelson is a scientist, businessman, author, and teacher with many years of hands-on experience in business development and marketing for technical companies. As a consultant to entrepreneurs, Ittelson has written business plans and prepared financial projections that have helped raise more than $500 million in start-up equity capital. Financial Statements was born from the author's efforts to teach client entrepreneurs how to design and use financial statements in their start-up businesses.