The Upside of Irrationality: The Unexpected Benefits of Defying Logic | 誠品線上

The Upside of Irrationality: The Unexpected Benefits of Defying Logic

作者 Dan Ariely
出版社 Ingram International Inc
商品描述 The Upside of Irrationality: The Unexpected Benefits of Defying Logic:,"DanArielyisageniusatunderstandinghumanbehavior:noeconomistdoesabetterjobofuncoveringan

內容簡介

內容簡介 "Dan Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act." -- James Surowiecki, author of The Wisdom of Crowds Behavioral economist and New York Times bestselling author of Predictably Irrational Dan Ariely returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our temptation to cheat in any and all areas. Fans of Freakonomics, Survival of the Sickest, and Malcolm Gladwell's Blink and The Tipping Point will find many thought-provoking insights in The Upside of Irrationality.

商品規格

書名 / The Upside of Irrationality: The Unexpected Benefits of Defying Logic
作者 / Dan Ariely
簡介 / The Upside of Irrationality: The Unexpected Benefits of Defying Logic:,"DanArielyisageniusatunderstandinghumanbehavior:noeconomistdoesabetterjobofuncoveringan
出版社 / Ingram International Inc
ISBN13 / 9780061995040
ISBN10 /
EAN / 9780061995040
誠品26碼 /
重量(g) / 272.2
裝訂 / P:平裝
頁數 / 368
語言 / 3:英文
級別 / N:無
尺寸 / 20.4X13.6X2.3CM

最佳賣點

最佳賣點 : Behavioral economist and "New York Times"-bestselling author Ariely ("Predictably Irrational") returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our temptation to cheat in any and all areas.